Launch of "National Inbound Statistics," a Human Flow Data Service of Foreign Visitors to Japan ~ Abundant Data Supports Attracting Inbound Visitors, Allowing Free Analysis from Arrival to Travel ~
PACIFIC CONSULTANTS CO., LTD. (Headquarters: Chiyoda-ku, Tokyo; President and Representative Director: Osamu OMOTO) has begun offering "National Inbound Statistics," a human flow data service that visualizes the potential for attracting foreign visitors to Japan.
"National Inbound Statistics" is human flow data service for foreign visitors to Japan that was created in collaboration with Near Intelligence, Inc. (hereinafter referred to as Near), one of the world's largest human flow data providers, and is characterized by both the number of samples and functionality. Based on GPS location information data from approximately 1.6 billion mobile devices worldwide held by Near, PACIFIC CONSULTANTS has utilized its knowledge and know-how in tourism, transportation, urban development and big data processing to add high value through its unique logic (patented technology).
"National Inbound Statistics" allows us to grasp the movement of tens of millions of foreign visitors to Japan 24 hours a day, 365 days a year, and PACIFIC CONSULTANTS' unique logic allows us to analyze not only the number of visitors and their length of stay, but also their travel routes by country of residence and mode of transportation. In addition, we will support you in "Visualizing and Interpreting" the data upon request, and "Considering Measures to Attract Visitors" based on the analysis results, providing you with truly useful output for attracting visitors and increasing consumption.
■ What you can do with "National Inbound Statistics" *2
[Analysis Menu] Using human flow data in latitude and longitude units, it is possible to analyze "Facility Visits," "Area Visits," and "Wide-Area Tours."
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[Analysis Items] Supports a variety of analyses, including number of visitors/number of overnight guests, length of stay/number of nights, means of transportation/travel route, etc. Expanded estimation by country of residence is also possible.
[Form of Provision] We can meet a variety of needs, such as providing only data, providing reports/web UI that visualize the data, and consulting based on the data and the current situation in the region.
■ Use Cases
[Tourism] Understanding visitor numbers to each tourist spot, understanding in-out airports and sightseeing routes, considering key targets and personas, considering sales promotions and verifying their effectiveness, etc.
[Transportation] Secondary transportation study, creation of sightseeing routes, attracting visitors with multilingual content, diversifying the study of the effects of road construction, strengthening road safety measures, etc.
[Commercial/Real Estate] Optimizing product procurement and attracting tenants, analyzing visitors to rival facilities, understanding the types of visitors to potential store locations, prioritizing development and real estate investment, etc.
PACIFIC CONSULTANTS will continue to develop data solutions to promote "Urban Optimization Management" and aim to contribute to solving complex and diverse social issues.
*1 "National Inbound Statistics" uses statistical data only from customers who have given permission to use the data. Personal information is not included in the data provided.
*2 Costs vary depending on the menu, analysis items, analysis period, etc. Also, some analysis items are under development depending on the region, so please contact us for details.
About Near
Near is a global, privacy-conscious data intelligence platform that manages one of the world's largest sources of intelligence on people and places.
Near's patented technology analyzes data and provides insights on approximately 1.6 billion unique user identities visiting over 70 million locations across over 44 countries.
Near's three-pronged approach (high-quality data, privacy-first, and AI-driven) provides executives and marketing leaders with the solutions they need to grow and succeed at scale.
With offices in Pasadena, San Francisco, Paris, Bangalore, Singapore, Sydney and Tokyo, Near serves businesses across a range of industries, including retail, real estate, automotive, restaurant, travel/tourism, telecommunications and media.
For more information, please see https://near.com
Attachment: Service leaflet
●For inquiries about this service：AJIS@tk.pacific.co.jp